At Synergy, our main objective is to help people to develop as entrepreneurs, acquiring the necessary skills to start and enhance their businesses.
Entrepreneurship is a real adventure, full of dreams, doubts, certainties and going back. Most people who undertake it try to do it alone and figure it all out along the way. And more than half close these deals in less than 2 years. (Data from Pordata – 2018).
We did the same and learned a lot indeed. However, this learning had a very high cost for us, both economically and emotionally.
We realized that it didn't have to be that way. We made countless mistakes that would have been avoidable if we had had guidance first.
Mistakes ranging from starting businesses that had absolutely nothing to do with us and the life we wanted for us, to starting businesses with a structure too big for our human and financial capacities, to completely ignoring what makes us unique, rather than trying to get as much of it into the business as possible.
Some people take the trouble to make a business plan or hire someone to do it. We did that too, and do you know what it was for? Absolutely nothing!
Why? Because business plans are made to make a profit and to be approved by financial institutions, investors or entities that support entrepreneurship. Whether it's the person doing it or someone else, it is always assumed that the person is being reasonable with the estimates of expenses and earnings they make, not to mention that it is assumed that the person knows what they are doing and are sure that's what they want.
And let us tell you, this is rarely the case.
And we want to be those people. The ones that help you to become a capable entrepreneur, that show you the way and help you build a business that makes sense for your life, today and 5 years from now, and alert you to the mistakes you are about to make. to commit, so you don't have to hit your head so much and waste as much time and money as we do.
We have developed a methodology based on our many years as entrepreneurs and on constant contact with many entrepreneurs and aspiring entrepreneurs, to help you find your way.
We created a Mentorship to help you understand if you really want to be an entrepreneur and how you can become a successful entrepreneur, regardless of your current business idea.
As Isabel Neves, presidente da Business Angels Club de Lisboa diz: “Eu falo por mim, e acho que falo por todos os Business Angels, antes de investir num negócio, eu tenho de investir na pessoa ou na equipe. […] Eu não consigo investir num projeto, se eu não acreditar na pessoa, na equipe que está à frente desse projeto. […] Podes investir num projeto que [mais tarde] mostra que não tem capacidade de subsistência, que foi um erro, mas se tiveres uma boa equipa, consegues mudar o projeto. E é essa capacidade, essa resiliência, essa força, esse espírito, essa capacidade de dar a volta, de se reinventar, que determina e que faz um bom empreendedor ou um bom empresário. É desses que nós queremos.“
So, before you start investing madly in your business idea, risking time and money, start investing in yourself and transforming yourself into an entrepreneur with a capital E..
It consists in 5 parts:
These parts are divided into 7 individual 2h sessions (in person or online) and require you to do some of the work between sessions.